Anthony Araujo-Amaral

Publishing • Layout • Typography • Branding • Painting • Illustration • Publishing • Layout • Typography • Branding • Painting • Illustration • Publishing • Layout • Typography • Branding • Painting • Illustration • Publishing • Layout • Typography • Branding • Painting • Illustration • Publishing • Layout • Typography • Branding • Painting • Illustration • Publishing • Layout • Typography • Branding • Painting • Illustration • Publishing • Layout • Typography • Branding • Painting • Illustration • Publishing • Layout • Typography • Branding • Painting • Illustration •

Logos & Branding
Corporate
Personal
Contact

Anthony Araujo-Amaral

Anthony is an efficient, highly skilled and versatile designer with a strong foundation in both print and digital media. He brings a collaborative spirit and a problem-solving mindset to every project, consistently delivering quality designs.He thrives in independent and collaborative settings. He has worked closely with senior executives and creatives to develop and refine visual identities—including product launches, rebranding efforts and high-profile projects for municipal governments, civic organizations, colleges, and medical publications.With a background in instruction and mentorship, he also demonstrates strong communication and leadership skills. He is interested in building strong systems and bettering work processes. Although he has broad areas of expertise, he also has great interest in history and typography. His work reflects a thoughtful balance of creativity, precision, and adaptability.

Logos & Branding

Historiq
Curated Rags
Waldron Civic Fund
VETYVER
Gordon Theatre

Corporate Work

Ads
Physicals
Flyers
Brochures
Shipper Labels & Postcards
Smaller Collateral

Personal Work

Painting
Airborne: Approved for Release 09/79 — An Artist Book
Type & Image Plates — A Visual Exercise
Fonts

Contact

I do commissions! For business inquiries, contact me at [email protected]

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Historiq — Logo Design

Designed logo, collaborated with co-founders Dean Serrentino and Robert Waldron on ideation and execution of wordmark, branding secondary colors and elements, and print collateral, incorporated generative AI in early concept development to align with company’s AI-forward mission.Historiq offers innovative modern archival processing & digitization.
It partners with archives, libraries, museums, and mission-driven organizations to transform historical materials into organized, discoverable digital assets. Their archivist-led approach combines professional standards with smart, technology-enabled workflows that accelerate processing while preserving integrity.

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Curated Rags — Logo and Sticker Design

Curatedrags.com, a premiere online vintage and custom clothing shop operating in Greater Boston, run by Benjamin Novick who wanted a very stripped back design with vibrant colors for the brand.The stickers are parodies of famous pop culture pieces meant to be included in shipping orders.2021

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Robert and Jennifer Waldron Civic Fund — Logo and Branding

In 2022, I designed the logomark and branding for the Waldron Civic Fund, a charitable fund that awarded $1 million in rapid response grants to meet the needs of children impacted by school closings due to the COVID-19 crisis in 2020.It is co-managed by Robert and Jennifer Waldron, it expedited support in the wake of a flood of requests from nonprofits nationwide serving the health, nutrition, and special education needs of underserved children impacted by school closures.Robert Waldron is CEO of Curriculum Associates, an education technology company that provides more than 10 million K-12 students nationwide with personalized learning materials to prepare them for success. Jennifer Waldron works with uAspire, a nonprofit organization removing financial barriers to higher education that was launched with the support of the Boston Foundation.I updated the brand in 2025 to reflect a name change.2025

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Vetyver—2025

Wordmark logo redesign for the Boston-based independent band, Vetyver, using the beautiful photos taken by Tim Ma, pictured below.
2025

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Gordon College Theatre — Logo Design

Gordon College Theatre has been named among the “Top 20 Best College Theatres” in America by The Princeton Review. Norman Jones commissioned me to redo the branding for the Theatre to reflect its vibrant program.The premise was to use the two distinct letterforms G + T and their negative space to capture the Gordon Theatre’s core values of being Creative, Collaborative and Curious.2021

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Curriculum Associates—Ads

Curriculum Associates is an education technology company that provides more than 13 million K-12 students nationwide with personalized learning materials to prepare them for success.I had the opportunity to work on a range of visuals: corporate brand guidelines, social media, Gillette Stadium billboards, case studies, brochures, booklets, e-books, logos, research papers, and animations.2021